Always the innovators, Prada commissioned Haines for a multi-platform project featuring the fashion house’s collections for the season. “Il Palazo,” according to Prada, references the ‘palace of role play’ where “Hollywood leading men Gary Oldman, Adrien Brody, Willem Dafoe and Jamie Bell walked a red carpet runway.”
For those unfamiliar with the concept, the project will unfold in stages, starting with a series of rare and collectable book releases of Haines’ original sketch work and culminating in a project app and dedicated platform on Prada.com. The last element will showcase a “virtual Palazo” in which visitors will be able to discover “rooms” full of Prada accessories, as well as Haines’ Prada-based artwork. Dazed Digital have an exclusive interview with Haines about the project and more information.
Click on the Prada tag at the bottom of this post to see more of their projects involving fashion illustrators.